Practical Information
In only six weeks, everyone with a professional interest in neuromarketing gathers in Los Angeles to hear about:
Practical information
Now is the perfect time to book your LA trip! Here is some practical information:
- Brian Knutson's research on predicting market trends
- How Universal Pictures used a new neuromarketing approach to researching audience reactions in cinemas
- Why segmenting respondents by physiological characteristics improves your research data
- How to use webcam eye-tracking the best
- A business case from Reddit on using neuroscience to enhance content moderation
- The experiences of Sekisui House on integrating neuromarketing into their organization and to align with their existing tools
- Insight into the motivations of luxury buyers and, with the use of neuro, to tailor marketing strategies effectively
- The opportunities of AI in neuromarketing
Practical information
Now is the perfect time to book your LA trip! Here is some practical information:
- Group discounts are available to attend the conference
- Students and academia have special rates, too
- Visit this VISA page to learn what documents you need to enter the U.S.
- If you need a (new) ESTA, apply for it here
- Discounted hotel rooms are offered based on availability, you can use the discount code CATERING at the Hollywood Roosevelt Hotel's website for an 8-13% discount off the hotel's standard rate
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