The Neuroscience of Creativity

Understanding the long-time memory is very important for creatives. In this presentation, Richard Silberstein (Chairman of Neuro-Insight) talks about long-term memory, memory encoding, how this can be measured and help to optimize your ads. He illustrates this theory with three interesting business cases.

This presentation is freely available until January 21th

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XjJySDqGuxOmHNl bmOurKhTV · January 03, 2022
RtjHehovF NMOHWFRaDgwQVfI · January 03, 2022
PiYkdZaBgfhxDzEb dhAcCLyEzw · January 09, 2022
vkylXLUqMAIxcd SMQZasGyleDhB · January 09, 2022
bAQBDwSjWfpLY sRlHutBEz · January 12, 2022