This is the original agenda - we will soon post an update on the updated agenda for the postponed event in. We try to make as few changes as possible.
Pre-conference activities NMWF 2020
- Pre-conference workshop 'Introduction to Neuromarketing'
- NMSBA member meeting
- Opening dinner
• Keynote lecture by Antonio Damasio
• Neuromarketing in branded content & entertainment
• Innovations in neuromarketing
Business and networking
• Find the right vendors: expo program (16:35 - 17:50)
• Conference dinner
Neuromarketing World Forum - Day 2
• The science behind consumer decision making
• From neuroscience to actionable tactics
• Memory, branding, and being top of mind