Frederic R. Hopp

Frederic R. Hopp


Frederic R. Hopp received his B.A. in Media Psychology from the University of Mannheim, Germany, and his M.A. in Communication Science from the University of California in Santa Barbara. He currently is a Ph.D. student in the Department of Communication at UCSB and a senior researcher at UCSB’s Media Neuroscience Lab (https://medianeuroscience.org). He employs a combination of natural language processing, computational modeling, and fMRI to investigate how people process, evaluate, and behaviorally respond to morally-salient narratives. He has developed several methodological advancements to improve the computational extraction and forecasting of moral conflicts at scale. His research has been published in flagship communication journals and presented at both academic and commercial enterprises.